Warola Fashion + [underwear]

The US Men’s Underwear Industry

Today I received from a great acquaintance of mine an in-depth report on the men’s underwear industry in the US.

Stephen Lucin, director of Intercontinental Style, goes into much detail on the current state of the US men’s underwear market, buying patterns and consumerism, and recent trends.

The article is a definite “must” for reading, especially for those who work in the menswear industry.

Click here to read the entire article.